THE UNIFORM
THE THINGS YOU LIVE WITH SHOULD EARN THEIR PLACE.
THE JEANS THAT STARTED PEACE
90s TAPER JEAN.
The jean that started Peace.
Inspired by the jeans that accompanied a generation through skate parks, tennis courts, music venues and ordinary days that felt important at the time. A silhouette remembered rather than recreated. Built from memory as much as references.
FIT: Relaxed through the thigh with a gentle taper designed to fall straight through the leg. Familiar proportions shaped through wear, memory and repetition.
DETAILS: Cut from 13oz regenerative cotton grown in Spain, woven in Italy and made in Portugal. Finished with a button fly, hand cut suede patch and Peace hallmark embroidery. Made to soften over time. Made to be lived in.
THE UNIFORM
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What our early customers think of the uniform.
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"Love the jeans, the denim feels great on, not too heavy, not too light. Been living in them since they arrived."
— Si W
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"First got a pair of the jeans after wear testing the O neck T for the guys. Both styles are super simple but they tick all the boxes. Fit is ace, fabrics feel like something else."
— Billy J
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"The loafer and jean for me have been ideal. I travel a lot, on and off planes, and the shoe is super comfortable but I can get away with just this pair when travelling plus my runners. Details and materials are spot on."
— Chris B
SMALL BATCH PRODUCTION
MADE TO ORDER.
We make only what is needed. Not because it is easier. Because it is right.
Clothing should begin with the wearer. Not a forecast.
Rather than producing in quantity and hoping clothes find a home, we make in small batches based on demand.
Each piece is made for the person who ordered it. Nothing sits in a warehouse. Nothing is left over.
When a production run opens, orders are grouped together and made by our partners in Portugal.
Once a batch is full, new orders move to the next production.
Production to delivery typically takes 6-8 weeks.
That is not a wait. That is the work.
Once a batch closes the next production window opens.
Throughout production we will update you personally as your order moves through each stage.